tag:blogger.com,1999:blog-87346699099671306012011-08-01T08:41:48.985-07:00A blog sharing some of our latest work, news, and interesting articles related to graphic design, web design, marketing, branding, illustration and fine art.Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.comBlogger861100tag:blogger.com,1999:blog-8734669909967130601.post-47462644725744519292010-06-28T07:39:00.000-07:002010-06-28T07:42:55.234-07:00

We just launched our new web site design today!! We're very excited to show it off. We'd love to hear what you have to say about it. However, please don't respond here. We have a newly designed blog on our web site where we'd love your feedback. Please visit our site at paulkieschedesign.com to continue reading our blog. Thanks!! This will be the last entry on page. The blog has moved here http:

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-14543226027001683882010-06-21T08:02:00.000-07:002010-06-21T08:40:41.629-07:00

I feel bad for companies trying to price out web sites and print promotions these days. The pricing they are getting is all over the map. So many companies come to us after trying one or two of these cheap methods to get their work done, and after seeing the result, they ask us to do it right. Unfortunately at that point, they are way over budget. Ironically, had they gone with us in the first

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-81342767904606823162010-06-03T12:05:00.000-07:002010-06-06T12:21:21.088-07:00

I recently put together a very large multi-association event through the Long Valley Village Association called Joint Association Mixer (JAM). Since I was organizing the event, we decided to design up a quick event logo, display and web banner, so I figured I'd show it off. We are expecting hundreds of attendees as it's getting very popular. There are nine different associations participating

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-81608069500993828172010-06-02T07:03:00.000-07:002010-06-02T07:06:39.663-07:00

I'd like to congratulate my friends Shannon and Greg, who are getting married this July! I was honored when they asked me to design their wedding stationery. The stationery consists of the invitations (invite, reply card, directions and envelopes), menus, and church programs. Below you can see what my company came up with for the invitation. It's a Summer wedding so we wanted a fun colorful

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com1tag:blogger.com,1999:blog-8734669909967130601.post-91637518148323350362010-05-17T11:48:00.000-07:002010-05-22T09:37:59.418-07:00

Besides our normal load of client related work, we'll often kick around ideas at the office. Funny products, promotions, ideas for websites... and in this case a script for a potential animation. Our concept was to create a story and animation where an overly excited boss pitches and obviously ridiculous idea to his marketing manager. With help and advice from Paul's brother Tom as well as Paul's

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-62871907765136962542010-05-14T12:07:00.000-07:002010-05-14T12:07:41.494-07:00

We are celebrating five years as a company today! I started the company back in 1998 as a freelance business, but in May of 2005, I broke off from employment and officially became self employed. Paul Kiesche Design, LLC. has grown every year and we're proud to have come this far. I'm happy to report that we have gotten this far with our own sweat and tears... all while sticking to our high

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-52975434503661796662010-05-11T11:59:00.000-07:002010-05-14T11:23:30.005-07:00

It's always good to take a look back at where the things that we take for granted today originated. With Quark Xpress, Adobe InDesign and Microsoft Word can sometimes make it easy to forget that not too long ago setting a page of type meant hours of pain-staking work and an eye for fine detail. While graphic design and layout design still retain their skill and craft, our tools have allowed us

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-77562324933454164592010-05-10T08:36:00.000-07:002010-05-10T11:00:00.608-07:00

It was a ton of fun to be invited back to the Learning Carnival for the 5th year in a row! The Learning Carnival is for the gifted and talented students of Morris County schools. I think they allow kids from grades 3 to 5. The workshop I present is on illustration. I run three sessions of 18-22 kids. It's non-stop, but it's a blast. I walk the kids through the process of creating an illustration

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-4154519470723640222010-05-08T18:19:00.000-07:002010-05-14T11:23:19.518-07:00

We have been systematically separating Paul Kiesche Design and Paul's Fine Art and gallery. The next step was to have separate blogs for the two. We're happy to announce our newest blog, Underpainting, where you can read all about Paul's fine art shows, latest work, events, news and soon we'll show some of the painting process. Please visit the blog and comment on the posts! You can find the blog

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-13081710255655690662010-05-06T20:36:00.000-07:002010-05-06T20:47:16.755-07:00

I recently attended the Art Director's Club of NJ (ADCNJ) Awards Dinner. We were notified that we won a medal and they would announce it at the dinner. We've won awards with them in the past, but this time I wanted to attend their big event. The ADCNJ throws a good event. It was a good location, good setting, great food and good conversation. This year they asked a comedian, Sarge to help MC the

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-65000933223202507232010-04-26T12:30:00.000-07:002010-06-02T07:07:06.884-07:00

We're very excited to show off our latest design! We created promotions for a symposium called "Brewing the Perfect Prototype". The symposium is sponsored by Cimquest, IDSA and Core 77. The final pieces consist of a postcard, an email template and web banner ads. Paul Kiesche Design was involved from the very beginning, as we helped come up with the concept, writing and design of the pieces. We

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-90828072791989232702010-04-22T07:03:00.000-07:002010-04-26T12:31:11.130-07:00

It is a major understatement to call the social media landscape immense. Millions of people, even in conservative estimates, use Facebook, Twitter, Flickr and the many other types of social networking sites. Facebook's user-base alone currently outnumbers that of the entire United States. Inevitably, those kind of crowds are going to draw the attention of businesses looking to get their brand

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-28738460655214024762010-04-20T07:11:00.000-07:002010-04-26T12:31:30.876-07:00

I'm starting a new series of posts called "Lessons Learned". The series will share some advice based on the lessons I've learned as a business owner over the years. I think we all need reminders of the lessons we learn and I hope this can help save you future headaches. Lessons Learned Series 1. Nothing Less Than Perfection With this economy clients are demanding lower and lower pricing. I

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-23633641843628808012010-04-08T09:39:00.000-07:002010-04-26T12:31:56.430-07:00

One of our clients, Sun Farm Network has been growing and growing. So,  they recently moved to a much larger facility. We were asked to create a direct mail announcement to be sent to their clients, prospects, vendors and more. Sun Farm Network is a solar energy company located in Flemington, New Jersey. We've built a great relationship with them and we've developed several pieces together

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-40788034814189934112010-04-07T09:54:00.000-07:002010-04-07T12:14:22.073-07:00

I've been showing several paintings at LeReve gallery in Chester for a little while now. Today I delivered the remaining paintings. So, for the month of April, LeReve will be showing my full collection of Giclee painting reproductions.  LeReve is a beautiful space located behind main street. It's enchanted entrance and exposed rock walls make it a cozy, magical environment. You can read a

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-35264254985730439062010-04-06T08:34:00.000-07:002010-06-02T07:07:27.823-07:00

For the fourth year in a row we've been fortunate enough to design French Toast's catalog! However, this year was very exciting as we were asked to redesign the entire look! French Toast is America's best selling brand of school uniforms. They are also wonderful to work with. This year we primarily focused on the beautiful lifestyle shots of the kids which help to give context to the clothes.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-17680236447854226682010-04-05T07:15:00.000-07:002010-04-05T07:18:07.729-07:00

I get many questions about legal issues and copyrighting artwork. This event looks like it may be good for anyone who wants to learn more about art law. I'm always hesitant to post about copyright issues as I'm not sure if I'm always up on the latest news. This may be worth checking out. www.artworkstrenton.org/artlaw.html

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-120739860764786392010-04-01T09:16:00.000-07:002010-05-06T13:31:58.191-07:00

We are really excited to get some great new exposure throughout all of New Jersey! We're honored to say that Discover Jersey Arts has announced me as their Featured Artist of he month for April. Discover Jersey Arts is a great organization featuring the best of New Jersey visual and performing arts. You can see more about them on their site. I am featured on the home page which links to a page

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-16605801272835846322010-03-31T12:46:00.000-07:002010-06-03T12:12:48.662-07:00

We are happy to announce my paintings will now be featured in a Califon, New Jersey Gallery called Main Street Frame Shop.  The gallery just moved into a new, larger space down the road from where they were previously located. The owner, Kathleen, is very nice and I am very proud to be among the other artists they represent. Swing by the gallery and have a look, maybe you'll see something you

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-85246668424672522052010-03-19T13:35:00.000-07:002010-03-19T13:38:16.775-07:00

We just received an announcement that we won an Art Director's Award, from the Art Director's Club of New Jersey, for our work on the Earth Wise Beverages website we designed! It won a medal in the "Web Site Design Product/Service Promotion" category! They will announce what medal it won at the annual exhibition dinner. The work was selected from over 400 entries by the judges for the Art

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-44585647306224177732010-03-17T11:07:00.000-07:002010-06-03T12:13:04.113-07:00

This past Friday, March 12th, the Barn Theatre in Montville, NJ opened it's latest comedy production, Epic Proportions. They invited me to show my paintings in their ticket area/gallery. We had quite a turn out and it was fun to see some familiar faces. Thank you to everyone who made it out. All twelve of my paintings are on display for the duration of the show. I've posted a few photos I took

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-9282524082925275732010-03-03T08:32:00.000-08:002010-06-03T12:12:29.377-07:00

Back in January, I set up a casual dinner event for marketing professionals through New Jersey Young Professionals (NJYP). The event was in Florham Park, NJ. 16 professionals showed up and the event was a big success! I decided to make the event every two months. So yesterday March 2nd we had our second event and I was happy to also invite New Jersey Professionals. Our second dinner was held at

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-73017014983287372932010-02-08T20:00:00.000-08:002010-02-08T20:05:12.918-08:00

Wow, it's really bad when your product is so bad you need to admit on national commercials and then chase down people that said it was bad to try and prove to them you changed. That's what Domino's has done in their latest advertisements. Check out this video where the onion has a very funny report on the quality of Domino's. Here are the long versions of Domino's new commercials. You can

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-92124759132813423362010-02-05T07:47:00.000-08:002010-02-06T08:24:35.859-08:00

Attempting to cut costs, more and more clients are deciding to handle the printing themselves rather than going through their design company. This is very unfortunate as it's causing printing issues such as communication confusion, loss of quality, and added costs of redoing print runs. To help you understand why print management is important, we put together a list of five reasons you should let

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com3tag:blogger.com,1999:blog-8734669909967130601.post-4158255979681789812010-02-04T12:41:00.000-08:002010-02-06T08:03:50.655-08:00

In the web design and development world, there are few things as maligned as the dreaded Internet Explorer 6. Originally created in the early part of the decade, almost since it's inception it has been hated by designers. There are Facebook groups such as Uninstall IE6 Day, website initiatives, web developers who will outright not design in IE6 (or create a redirect page to encourage upgrades,

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com1tag:blogger.com,1999:blog-8734669909967130601.post-21096164587118468182010-02-02T11:07:00.000-08:002010-02-06T08:04:45.001-08:00

The big news in technology and user interfaces has undoubtedly been the iPad; Apple's latest wonder device that will change the world. Furthering the success of the iPod Touch and iPhone, Apple created an enlarged device so that you could have a multi-touch with you where ever you could go. But what if, instead of buying an single device that has multi-touch, you could add a touch display to

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-22555525268945175412010-01-25T14:37:00.000-08:002010-02-06T07:47:03.387-08:00

I just finished our new sign. This is a view from the first floor of our building. There is a furniture store/interior design company on the first floor called Design Works at Washington Antiques. The sign hangs above the banister for the stairway. The small gallery is located on the second floor and dispays Giclee reproductions of all my fine art paintings. Hopefully this sign will draw more

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-55399663003398764182010-01-21T07:24:00.000-08:002010-02-05T08:05:57.825-08:00

Creative Business created this letter for companies like mine to use. I think it is really well written should be shared. We use this as our policy. Why We Don’t Make Speculative Presentations The main product of our business is ideas—creative solutions to the communications problems and opportunities facing our many clients. And good ideas—creativity—can be tough to define, or agree upon. One

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-91755562379029042502010-01-15T06:36:00.000-08:002010-02-06T07:33:48.365-08:00

  Since our move to Long Valley, PKD has gotten involved with local organizations to help improve the community and local commerce. When we were approached by the Long Valley Village Association to design a new logo and update their brand, we were happy to set our skills to it. The LVVA is a non-profit business organization dedicated to helping the businesses and commerce of Long Valley, NJ.

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-7428239230677468232010-01-11T13:36:00.000-08:002010-02-06T07:35:08.454-08:00

Here's my latest commissioned oil painting portrait. I was asked to paint three cats for a Christmas gift. I had a great time and interesting challenge painting this pet portrait. I wasn't able to do a photo shoot as the cats are shy and one had passed away. So, I used a combination of 3 photos for the cats. Most of the background is made up from several reference shots. The cat portrait is

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-66308735095593286882010-01-11T09:38:00.000-08:002010-02-06T07:47:23.036-08:00

Once again, Image Impact asked us to create merchandise for the Bike New York event, held every year in May. Excited as always to use our custom illustration skills for clients, we created unique and stand out shirts for the riders. The apparel can be purchased as a nice reminder of the event. Take a closer look at the shirts inside... This is the event Jersey.

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-42980204150030935372009-12-22T07:13:00.000-08:002010-02-06T07:27:21.543-08:00

In the office, it can't be said that we don't like a creative Christmas movie. The fact that this one has a quick twist that reminds me of the Twilight Zone only adds to the delight. The short animation Alma is the first film directed by Rodrigo Blaas. Blaas, on a creative break from Pixar, has already won awards and mentions for this animated short, and when you watch it you'll know why. We

Jeff Koromihttp://www.blogger.com/profile/05274959780037455912noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-54051360078005086042009-12-15T12:32:00.000-08:002010-01-21T08:00:14.422-08:00

I named my company Paul Kiesche Design knowing full well it would be very difficult to ever sell or pass on my company. I did that because I have no intention of ever doing so. However, many graphic design companies are looking to sell. In this market, many companies are closing shop and instead of just closing the doors some are trying to sell their company. There are also many designers

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-55356444564897582092009-12-14T14:17:00.000-08:002010-02-06T07:47:50.781-08:00

My parents recently gave me a family treasure of vintage cartoons. My mother's father, Paul Dye, was not a professional artist, but was very creative. He attended The Landon Course of Cartooning, a Cartooning school by C.N. Landon. The cartoons are from 1926 and all the courses are typed out. 1926 was just at the end of the Golden Age of Illustration. There was big money in illustration back

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-63974385122674893722009-12-03T18:53:00.000-08:002010-01-21T08:05:28.926-08:00

We've been creating a bunch of promotions for HCBA's (Histic Chester Business Association) events recently. Well instead of promoting their events, this time we're promoting the organization. We designed an invitation and application to solicit membership in the organization. The piece was sent to current and prospective members of the organization. Instead of a typical "junk mail" post card

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-55335281715902899052009-11-19T13:10:00.000-08:002010-01-21T08:05:45.772-08:00

We are in the middle of a very large campaign for the HCBA (Historic Chester Business Association). We created a marketing campaign aimed at increasing local shopping in the Chester area. The campaign includes advertisements, coupons, direct mail, posters, web ads, public relations, costume actors, street vendors, billboards, greeting cards and more!!! We're thrilled to be involved. Check out

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-48409713461822901942009-11-17T14:47:00.000-08:002010-01-21T08:39:33.617-08:00

So I thought it would be fun to share with you the wedding stationery I designed for my own wedding. The series included a website, invitation, menu, church program, gift box, table listing, table cards, and more. Our wedding was in late October so we wanted a fall theme. These images just show some of the series. Just so you know, the wedding was great and I'm now happily married to Melissa

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com3tag:blogger.com,1999:blog-8734669909967130601.post-85782795340126194062009-11-17T14:42:00.000-08:002010-01-31T07:22:07.719-08:00

I recently brewed my own beer with some friends for my bachelor party and thought it would be fun to have the team design some labels. There are three flavors; Evil Twin Octoberfest, Old Man Oatmeal Stout, and Robstellaboc Hefeweizen. The beer is not for sale, but I thought it was fun to show off. Here are the custom designed and illustrated labels. Thanks Jeff and Alex for the time and work you

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-39037653224198036772009-10-17T08:08:00.000-07:002010-01-21T08:36:51.703-08:00

The Sun Farm Network is one of the most successful solar companies around. They are a full service project development firm, providing customized solar electricity solutions to the Mid-Atlantic region. They needed a site that represented them with quality and professionalism. www.sunfarmnetwork.com

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-41891605509179901502009-10-16T14:36:00.000-07:002010-01-21T08:37:07.768-08:00

We launched a brand-new website for Johanna Food's new juice line, Earth Wise Beverages! Earth Wise fruit juice is a very healthy beverage, but also is very earth friendly. Check out the site it's got lots of fun features and animations. We were involved in everything including information architecture, writing, animation, design, sound, development and more! The site integrates elements of flash

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com1tag:blogger.com,1999:blog-8734669909967130601.post-55558332824065734202009-09-29T12:37:00.000-07:002010-01-21T08:05:13.347-08:00

Check out our new designs for the Chester, New Jersey's 26th Annual Harvest Celebration and Pet Costume Contest! So far we've produced postcards, posters and advertisements for the event. One of the advertisements is running in the Star Ledger. The illustration was sketched by hand and illustrated digitally to look like a wood cut.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-57221340071637062312009-09-24T07:32:00.000-07:002010-01-26T10:21:46.430-08:00

We are very happy to announce that we won two American Graphic Design awards this year!! http://www.gdusa.com/contests/agda.php The awards honor outstanding new work of all kinds in 23 categories from print and packaging to internet and interactive design. Our Car Show poster for the Historic Chester Business Association was one of the winners. The other winning piece is our Breadcrumb

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-14894577300368568202009-09-11T14:02:00.000-07:002010-01-21T08:06:32.945-08:00

A while back we posted a logo we designed for Neil van Niekerk. Here is the much anticipated design of his new website! Neil is a major name in the wedding photography world. He lives and works in the New Jersey area, but he gives workshops all over the country. It's always fun to design for a talented photographer, because your given such nice shots to work with. The site design and logo

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-30916022028363404202009-09-11T13:53:00.000-07:002010-01-31T07:27:08.825-08:00

Here is a recently launched website we designed for American Vending and Coffee Service. American Vending has several offices within the New Jersey, New York Area. This is a fairly large site with a ton of products and service offerings. Visit the site and check out our design and their wares. www.americanvendingonline.com We designed several versions of the site and the client chose this for

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-3711816157962415172009-09-11T13:40:00.000-07:002010-01-21T08:07:32.835-08:00

We've been having a blast designing and illustrating Historic Chester's event promotions. This latest promotion is for their Fall Craft Show. All the events are run by the Historic Chester Business Association (HCBA), which is the main business organization in the Chester area. This is one of Chester's largest events. They get a great turnout. If you get a chance, head over and check it out.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-72748791085565864882009-09-08T19:19:00.000-07:002010-01-21T08:08:26.376-08:00

Year after year I wonder if the effort is worth it. Between vacations, half day Fridays, and Summer day dreaming... Are enough people in their offices to bother with sales? And if they are, are they thinking about business? Maybe schools shouldn't be the only ones with Summer's off. To be honest, I'm not quite sure. Whenever I approach sales in the summer, I think of it as planting seeds. I

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-21005964604120114382009-08-20T10:52:00.000-07:002010-01-21T08:09:14.282-08:00

Thanks for all your votes on my paintings. My "Autumn in Long Valley" painting was one of the winners for the Palisades Car Insurance Highway Art Gallery contest. The painting is featured on a billboard of of Route 10 in Denville NJ! I was interviewed today and my interview will air on WMBC-TV on Tuesday or Wednesday of next week!

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-63553111811910112352009-07-29T08:04:00.000-07:002010-01-21T08:09:29.990-08:00

This is a great video poking fun at the vendor client relationship. I've experienced this first hand too many times. I had a good laugh at this. The Vendor Client Relationship in Real World Situations http://www.vendorclientvideo.com

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-18226726440619701082009-07-23T16:29:00.000-07:002010-01-21T08:09:46.287-08:00

Here's a good site for the always entertaining Photoshop disasters. http://photoshopdisasters.blogspot.com/ This is why it's good for designers to learn illustration techniques!

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-78637060053408204962009-07-14T07:09:00.000-07:002009-12-18T08:29:40.995-08:00

Help me out! Vote for me! It's a contest to get my art on billboards!! I have 7 pieces. Please vote for all 7. You can vote every day!! Thanks!!! http://tinyurl.com/ly2lp3

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-25995763531198108382009-07-13T12:58:00.000-07:002010-01-21T08:11:14.616-08:00

A good article on Co-Branding between two companies. It covers the pros and cons of while showing some examples. Read the Business Week article here.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-39215914875742295442009-07-02T06:28:00.000-07:002010-01-21T08:11:36.296-08:00

A couple of months ago we were in Philly visiting a friend. So we stopped by the new Comcast building that changed the Philadelphia Skyline. Our friend mentioned a giant LCD screen that they wanted to see. That didn't really perk my interest. However, when we waled in to the room we were blown away. When we first came into the center, we didn't know what we were supposed to look at. It was a

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-22603207914158611142009-06-25T20:52:00.000-07:002010-01-21T08:12:06.859-08:00

This is a great article written by Dianne Brinson, a copyright attorney. It fully explains what rights you have as an artist or photographer. It explains what you need permission to photograph and what you don't need permission for. It's nice to have a clear explanation about the federal laws on photographing landscapes, buildings and people. Just remember... Anyone can still sue your for

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-59575029150820225782009-06-12T06:40:00.000-07:002010-01-21T08:24:55.811-08:00

The Historic Chester Business Association (HCBA) recently hired us to create promotions for Chester's events! Chester, New Jersey is a beautiful quaint town filled with nice shops, art and dining. We're very proud of our first promotion for their annual car show. We created postcards, flyers, an ad and posters so far.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-33945318440055548762009-06-11T14:26:00.000-07:002010-01-21T08:25:21.697-08:00

www.yourlogomakesmebarf.com If you are serious about design, this may in fact make you hurl.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-88823125301676924062009-06-02T15:53:00.000-07:002010-01-21T08:25:42.234-08:00

So the Solo Gallery Exhibition of my oil paintings went extremely well. We counted around 190 people that came! Here are some photos of the event!

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-11022846637268213322009-06-01T07:11:00.000-07:002010-01-21T08:26:14.547-08:00

AIGA is one of the leading associations for design. They recently reviewed their position on speculative work. Take a look. http://www.aiga.org/content.cfm/what-is-aigas-position-on-spec-work-and-ethical-standards

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-7231674728681150292009-04-17T10:53:00.000-07:002010-01-21T08:26:33.257-08:00

www.paulkieschefineart.com Raised in Roxbury, New Jersey, Paul Kiesche found inspiration around every corner. From hiking in the area, to taking day trips to Philadelphia and Manhattan, Paul’s paintings are fueled by impactful memories of North Jersey and the surrounding area. Paul plans to share these paintings in his upcoming exhibition on May 29th. The paintings feature extraordinarily

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-84011090377532314952009-03-11T13:44:00.000-07:002010-02-05T08:06:57.850-08:00

I got an email from one of our freelancers/friend. I found the email to be very true, so I'm sharing with you. I think this is very good advice. Written by Conrad Winter, Backpocket Copywriter (backpocketcopywriter.com) Learn from My Mistakes - Don't do it yourself. I know how it is to have a little project that seems so small and simple that it would just be easier to do it yourself than

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-81326180180344335612009-03-04T18:25:00.001-08:002010-01-21T08:27:14.280-08:00

I spent Sunday at ArtExpo in New York City. It was a very nice experience. Supposively it was 1/6 it's size, but that is hard to believe. The show was massive. It took me quite a long time to go through it. My neck still hurts from looking all over at all the artwork. Most every style was represented, but there was only one artist that I found in my painting style. There was some very good work

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-689830915127366262009-03-04T18:13:00.000-08:002010-01-21T08:27:25.321-08:00

We just launched a new website for a political group called Conservatives for Patients' Rights! Check out CPR's new logo and website we designed! www.cprights.org CPR has been getting great exposure and we just saw them and our logo on National News! The group has been featured in Politico, BusinessWeek, the Washington Post, followed up by an interview on the Neil Cavuto show on Fox. http://

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-66814755246184199012009-01-30T14:39:00.000-08:002010-01-21T08:27:43.705-08:00

One of the reasons I watch the Superbowl is the commercials. It's not the only reason, but it's fun for a marketing professional to witness the commercials that are paying the big bucks. I think it's great that the Superbowl can demand such high prices for the ads, but I always wonder if it really is worth it. I'd have to say that some good commercials during the Superbowl have influenced some

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com1tag:blogger.com,1999:blog-8734669909967130601.post-81873037052843237552009-01-30T14:08:00.000-08:002010-01-21T07:49:29.911-08:00

Check out the new look of Mills & DeFilippis! Mills & DeFilippis is an accounting company located in Randolph, New Jersey. The company has been around for quite some time, but they needed a refreshed look. With a complete rebrand, we are only partially done, but here you can see the new logo, letterheads, envelopes and business cards. There's more to come so be on the lookout.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-71152146947821936472009-01-30T13:39:00.000-08:002010-01-21T07:57:36.399-08:00

Gilmore Insurance is a New Jersey based insurance company focused on business, aviation, home, auto and life insurance. The company has been family owned since 1966. Paul Kiesche Design, LLC. was selected and had the honor of rebranding the company. While so many of their competitors have a very digital, cold and impersonal look to them, we wanted to showcase Gilmore as they really are. The

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-12705461834241940322008-10-21T21:40:00.000-07:002010-01-21T07:52:08.789-08:00

For about four years I've been involved in the Roxbury Area Chamber of Commerce in Northern New Jersey. I've been on the board of directors for about a year now, where I sit as Marketing Chair. As a favor to the organization PKD redesigned RACC's website, stationary and marketing materials. Check out the new site at roxburynjchamber.org/!

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-75204109567376145652008-10-21T21:28:00.000-07:002010-01-21T08:28:01.846-08:00

In the graphic design industry, companies always seem to think the same. I've worked in a ton of design studios and all of them targeted the same fortune 500 companies within the drivable region of them. What happens when 20 companies go to grab the same big client? Chances are one if none of them will get the client. But, who is going after all the other not so big clients? Chances are, if you

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-57368999311218090002008-10-21T21:19:00.000-07:002010-01-21T08:28:17.072-08:00

Going back three years ago or so, I joined the local Chamber of Commerce in Roxbury, New Jersey. I didn't expect much, but it has honestly been a very good thing for me. As anticipated the chamber is full of small businesses, banks, financial professionals and other companies that I thought would be very little help to my sales efforts. However, since joining the Roxbury Area Chamber of Commerce

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-78331479371624160702008-09-15T16:28:00.000-07:002010-01-21T08:28:28.943-08:00

I have had great success so far with cold calling. I don't like it any more than the rest of you, but it seems to work for me. We do very very targeted mailers to only a very select few people at a time. We do our research so we are prepared to talk to them. We always send an introduction mailer that is very interesting to look at. It's hand written and has a big impact. When I call, I always

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-19290758233781417622008-09-02T11:21:00.000-07:002010-01-21T08:28:55.538-08:00

A college student recently interviewed me for her class and I thought I'd share with all of you. 1. How did this / your design firm or agency get started? What did it take and when did it begin? The company started as a freelance business while I worked a full time job. 3 ½ years ago I quit my full–time job to commit to the company. It took everything I had. Lots of time, experience and trial

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-73264537171524966852008-08-25T07:11:00.000-07:002010-01-21T08:29:36.311-08:00

Many designers and companies choose to turn to sites like Guru.com, elance.com, and others to find freelance work. Although these sites are a good concept, they don't work. Before posting a job or looking for work there, check out this post on Linkedin. http://www.linkedin.com/answers/marketing-sales/graphic-design/MAR_GRD/304560-5528626 These sites are overrun with undervaluing, underbidding

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-40397211762092687132008-08-04T10:28:00.001-07:002010-01-21T08:29:52.765-08:00

I get lots of young creatives asking for advice about what college or type of college they should go to. How does it affect them getting a job? Do employers care? Yes it matters. Yes the employers care. I teach in an Associates program (2 year degree) at a community college. It's a good program, but it only teaches about half of what you need. It's a great start to a 4 year school. It's like a

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-49389515641993472352008-07-30T16:24:00.000-07:002010-01-21T07:53:03.330-08:00

Recently we've entered into the world of designing for wedding photography. Two of our newest clients are Photography by Neil van Niekerk and Images by Berit. Both wedding photographers are at the very top of their industry but have distinctly different styles. We just finished branding Neil van Niekerk with a new logo and now we are proceeding with his website. Berit's logo was well

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com1tag:blogger.com,1999:blog-8734669909967130601.post-87194629904094764762008-07-30T16:23:00.000-07:002010-01-21T08:38:39.303-08:00

It's triathlon season and that means more illustrations for us! We are working with Rising Sun Sport, a sports apparel company, to develop new triathlon and sports jerseys for purchase at the events. Paul Kiesche Design is responsible for the illustrations and some of the graphics for the jerseys. The interesting difference illustrating for the jerseys is that the illustrations span across the

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-22053034127924848832008-07-30T16:22:00.000-07:002010-01-21T07:54:02.737-08:00

We are currently helping a consulting company with branding their company. The company specialises in owner management. Through a process of brainstorming and strategic development we conceptualized several names for the company. The result was a new name for the company, August Consultants. After approval of the new name we proceeded with designing their new logo. The logo symbolized a

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-84691551128461198512008-07-30T16:21:00.000-07:002010-01-21T08:30:15.716-08:00

ECC (Environmental Claims Consulting) is growing with new offices across the United States and asked us to help them rebrand. ECC had offices in several cities across America, but has recently run into issues of their name being unavailable in new cities they are entering. We started the project with adjusting the name of their company to account for their expansion. After many suggestions we

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-30015792523661800822008-07-30T16:13:00.000-07:002010-01-21T07:54:35.147-08:00

Locally, Cliff’s Homemade Ice Cream is always a summertime favorite, and we are proud to have designed new marketing materials and a brand new website (cliffsicecream.com) for them, just in time for ice cream season to begin in earnest. We've been seeing great results with the new designs and we just won the Horizon Interactive Award with the site design, brochure and email template! Check out

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-23598224963546483602008-07-20T16:18:00.000-07:002010-01-21T08:30:55.672-08:00

We were very proud to design a new website for Greyhound Gang, a non-profit organization assisting in the rehabilitation and rehoming of ex racing greyhounds. Claudia’s passion for these graceful animals is reflected in a tasteful, informative site at greyhoundgang.com.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-43331459985011080722008-07-13T10:02:00.000-07:002010-01-21T08:31:18.908-08:00

Every year I'm asked to give workshops at schools, libraries, arts festivals, business organizations. It's very exciting to be part of the events. Teaching is quickly becoming one of my favorite things to do. Most of the events I do are either free or for a low low stipend, so I have to be careful of agreeing to do too many. This year so far, I gave a workshop at the Teen Arts Festival at County

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com2tag:blogger.com,1999:blog-8734669909967130601.post-6847559123899724272008-06-20T14:51:00.000-07:002010-02-05T08:01:12.933-08:00

Invest in good marketing. Your website, brochure, logo, business card or any correspondence is a representation of your company. If you produce quality products or offer high end services it needs to be reflected in your branding. How will anyone think you offer high quality services if your handing them a cheap looking brochure? Your business card or website is the first opportunity you have to

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-64975138218182390972008-05-28T18:45:00.000-07:002010-01-21T08:31:37.056-08:00

Here are two industry sites that are dedicated to subjects I strongly support. Stop Work For Hire - Don't give away your work. If a company wants you to sign a WFH aggreement, there is a reason and they are trying to take advantage of you. If you do sign one, increase your price to include all uses for the design. http://www.stopworkforhire.com/ No Spec - More and more clients are asking for

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-20434662906573115292008-04-21T19:05:00.000-07:002010-01-21T08:31:55.760-08:00

A friend just asked me to give her graphic design friend some advice. I'm not sure what advice to give. I teach, so I could give a semesters worth of advice if you got me going. But, not sure what to say off the bat without a specific question. Couple of things if you're looking for work. Most of which will sound obvious, but are good reminders… 1. It doesn’t matter how good you are if you

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-79680510106828834112008-02-28T21:36:00.000-08:002010-01-21T08:32:10.211-08:00

Every Year my company enters award competitions. We do very well, winning many awards, most of which are very industry specific. The awards help motivate the design team and they help honor their efforts. The awards establish the company as an award winning company. The awards also help honor the clients efforts and makes them happy. These awards are typically very expensive and this money

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-2261288792758034892008-01-15T12:48:00.001-08:002010-01-21T08:32:39.445-08:00

Many of my students have made comments about selling out...They'll refer to artists that they like who have sold illustrations or designs to corporate America as sellouts. To this I reply, "At least they sold something". I was inspired by this gallery exhibition of "Red Bull Art of Can". http://www.redbullartofcan.com where it's an obvious Marketing ploy to promote Red Bull through art.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-79069782362875679572007-12-19T07:02:00.000-08:002010-01-21T07:56:16.739-08:00

How important is location when choosing a service company? Paul Kiesche Design located in Northern New Jersey and most of our business is generated in NJ. It doesn't seem to matter if it's Northern or Southern Jersey, as long as we are in NJ. Location seems to be a major factor in our client’s decision for choosing a design company to work with. Although, there is the other portion of our

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-72949665084087864272007-08-01T16:53:00.000-07:002007-09-07T16:50:27.347-07:00

Whether your a client, colleague, student or just curious... I'll answer your questions using my experiences and resources. Your question may also become a post for a discussion. Please send any estimates inquiries directly to my email at paul@paulkiesche.com. Please click here to post your questions in the comments.

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com0tag:blogger.com,1999:blog-8734669909967130601.post-11213680248170182712007-07-30T22:11:00.000-07:002010-02-05T08:03:35.237-08:00

In order for you to be a great designer, do you need to be able to illustrate? Many graphic designers throughout history have been very good illustrators, but many have had very little illustration skills. Is it possible to create high quality design without knowing how to draw? Because of the ever growing field of design, many universities are questioning their formats and some are eliminating

Paul Kieschehttp://www.blogger.com/profile/04059794695830739486noreply@blogger.com2